Rely on our tips and resources
Caring for a baby requires energy, patience and tolerance -- usually all at once. You'll need every resource available, especially when your baby starts crying and won't stop.
When your baby won’t stop crying
Babies cry a lot—up to 4-5 hours a day can be normal for an infant. But no matter how long the crying lasts or how frustrated you are, shaking your baby is never an option. Shaken Baby Syndrome (SBS) may be a leading cause of trauma death in children under two, but it is totally preventable. We're here to help.
We've consulted with experts, including parents and healthcare providers, to provide information about why babies cry so much, soothing tips for your baby and calming techniques for parents and other caregivers. Our tools even include old-fashioned, tried-and-true lullabies available for download. We also developed detailed instructions for making your own individualized plan for handling your baby's crying.
Crying happens, so make your plan to stay calm.
Download a free brochure to help you make a plan
Providing alternatives for managing the frustrations you will feel when caring for a crying baby is key to prevention.
Download a Babysitter Basics form for anyone who cares for your child.
Watch a video on Preventing Shaken Baby Syndrome
View the Kohl's Shaken Baby Syndrome Prevention Campaign public service announcement videos on our YouTube channel.