Children's Hospital Colorado

COVID-19 Vaccine Deliberation Toolkit

Many people have not yet decided whether they will get the COVID-19 vaccine. It’s not only that they’re hesitant – it’s a phenomenon we’ve been calling vaccination deliberation. In a world of misinformation and disinformation, they have honest questions, and they want to do research first.

As trusted resources about vaccine information for patients and their families, pediatricians are in a unique position to help families in the deliberation stage make decisions about getting vaccinated. By answering common questions about the COVID-19 vaccines, physicians and providers can build trust and promote vaccine confidence among patients.

Experts at Children’s Hospital Colorado developed this COVID-19 vaccine toolkit to support primary care providers during these important conversations. These toolkit resources were developed with input from our diverse family advisory councils. They address questions that real families from our community had about the COVID-19 vaccines.

What’s included in this vaccine deliberation toolkit

This customizable toolkit includes assets for practices to use in all communication channels. There are two versions of the newsletter: one for the Pediatric Care Network (PCN) members that is co-branded with the PCN logo and another for primary care offices that are not part of the PCN that can be branded with their own logo.

The assets in the provider toolkit include:

  • Graphic for digital monitors 1920 x 1080
  • Newsletter: 8.5" x (adjustable length)
  • Graphics for social media channels
  • Zoom backgrounds: 16:9 (designed in PowerPoint)

Request the toolkit

To request materials, please read the toolkit brief then complete the following form. After you click submit, you’ll receive an email with links to download the tools.

Read the Terms and Conditions - Provision of Vaccine InfoPak

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